“How Super Bowl Betting Could Impact 1 in 5 US Adults This Year”
ATLANTIC CITY, NJ (AP) — A record 50.4 million American adults plan to wager on this year’s Super Bowl, totaling $16 billion, the gaming industry’s national trade group forecast Tuesday.
The American Gaming Association predicts that 1 in 5 American adults will place a bet on Sunday’s NFL championship game between the Philadelphia Eagles and the Kansas City Chiefs.
The appraisal includes legal bets and those placed at illegal bookmakers or casually among friends or relatives.
The total amount to be wagered this year is more than double last year as the legal US sports betting market continues to grow.
There are three more states offering legal sports betting this year – Kansas, Ohio and Massachusetts – compared to a year earlier, a total of 33 states plus Washington, DC Maryland also added mobile sports betting last year, but it had in-person that bet on last year’s Super Bowl.
More than half of all adult Americans live in a market where sports betting is legal.
“Every year, the Super Bowl serves to highlight the benefits of legal sports betting: punters switch to protect the regulated market, leagues and sports media see increased engagement, and legal operators drive needed tax revenues to states across the country,” said Bill Miller, President and CEO of the Association.
Hard data backs predictions of a record-breaking betting market for this year’s game. GeoComply, which handles nearly all online betting traffic for the U.S. sports betting market to verify a customer is in a specific location where such betting is legal, says during the NFL playoffs Jan. 14- January 29 recorded over 550 million geolocation checks.
That’s up 50% from the same period last year, and the group is forecasting record-breaking volume for this year’s Super Bowl.
Eilers & Krejcik Gaming Research, an independent analysis company in California, examined only legal bets. It forecast just over $1 billion this year overall, led by Nevada ($155 million); New York ($111 million); Pennsylvania ($91 million); Ohio ($85 million) and New Jersey ($84 million). Their research was not involved in the AGA predictions.
The company estimated that 10-15% of this total would be wagered live after the game had started, and that 15-20% would come in the form of parlays in the same game or a combination of bets involving the same game such as. B. Betting would be made on who would win, total points scored and how many yards Eagles quarterback Jalen Hurts will rake up.
The AGA poll showed an even spread of bettors, with 44% backing the Chiefs and an equal percentage backing the Eagles.
The Eagles were 1.5-point favorites Monday night at FanDuel, the official odds provider for The Associated Press.
There is a wide range of betting on the big game, from the simplest predictions of which team will win by how many points, to betting on the total number of points scored in the game.
Also popular are so-called proposition or prop bets on the performance of individual players, such as whether Chiefs quarterback Patrick Mahomes will throw two or fewer touchdown passes or how many rushing yards Eagles running back Miles Sanders will accumulate.
For the Super Bowl, these bets include such unusual outcomes as whether the first coin toss will be heads or tails; whether the final score of the game has ever happened before as a result of a past Super Bowl and even what color of Gatorade is thrown at the winning coach.
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Follow Wayne Parry on Twitter at www.twitter.com/WayneParryAC
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Wayne Parry, The Associated Press
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